As the excitement around Confessions II reaches a fever pitch, ABSOLUT is turning up the heat with spicy new cocktails inspired by the energy, attitude, and unapologetic spirit of the album
Two icons built on self-expression, originality, and pushing culture forward come together to turn up the heat. As Madonna enters a bold new era with Confessions II, out July 3, 2026, ABSOLUT joins as the album's Official Vodka Partner, serving up fiery ABSOLUT® x TABASCO™ cocktails, unforgettable nights, and a damn good time all summer long.
To mark the moment, ABSOLUT has partnered with Special Offer, the design team behind Confessions II's visual identity, to unveil "ABSOLUT ICON." The new creative is inspired by the brand's storied artistic legacy and its iconic "ABSOLUT PERFECTION." campaign including collaborations with celebrated artists and designers like Andy Warhol, Keith Haring, Versace and Herb Ritts. Building on the creative spirit that helped establish ABSOLUT as a cultural icon, "ABSOLUT ICON." reimagines the brand's instantly recognizable bottle silhouette through the lens of Madonna's enduring influence. Shot in 2026 by photographer Ricardo Gomes, the ad features Madonna wearing the iconic purple corset bodysuit originally worn during her 2006 Grammy Awards performance and in the "Sorry" music video, uniting two cultural icons in a contemporary homage to art, fashion, music, and self-expression.
ABSOLUT and Madonna have also curated new cocktails built around ABSOLUT® TABASCO™, a fusion of ABSOLUT's smooth vodka and the legendary hot sauce brand. The cocktails feature bold takes on some of Madonna's favorites and fans can enjoy in bars, clubs and nightlife venues.
- ABSOLUT Madonna: Spicy Lemon Drop Martini made with ABSOLUT® TABASCO™ for a fiery flair on Madonna's favorite cocktail.
- ABSOLUT Hot Sauce: Spicy take on a Vodkarita inspired by a new Confessions II track.
- ABSOLUT Confessions Cosmo: Cosmopolitan that's just as vibrant in color as the album artwork.
- ABSOLUT Ex-spresso Yourself: Espresso Martini for grooving on the dance floor.
For more information on TABASCO® Brand’s licensing program, visit https://imglicensing.com/brands/tabasco/.
