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For over 100 years, HARIBO has been celebrated worldwide for their delicious fruit gummies and liquorice. The world leader in this area produces the irresistible Goldbears at a rate of 160 million daily worldwide. In 2022 the Goldbear celebrates its 100th anniversary throughout the year with a suitably fun array of products, promotions and retail initiatives.

HARIBO’s distinctive symbols include its logo, the playful Goldbear and many more of the well-known HARIBO favourites in their fanciful kaleidoscope of colors. Accordingly, HARIBO consumer products will feature the shapes, textures, colors and fun, playful personality of the brand that consumers find so endearing.

Haribo x plaza copy

Haribo Gift Range

PLAZA launches a new Haribo collection, debuting the beloved Goldbear character in Japan.

haribo x Ruckfield copy

HARIBO X RUCKFIELD

Discover the deliciously playful collaboration: iconic rugby style meets vibrant, nostalgic flair.

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HARIBO JELLY POP BOOTS

Haribo Jelly Pop Boots

The sweetness of HARIBO, reimagined for kids’ shoes - now in Korea.

haribo x thomass sabo 3 copy 2

Haribo X Thomas Sabo

Thomas Sabo is expanding its range with a new Haribo watch, complementing the existing jewellery collection.

Haribo world Dubai

Haribo Happy World

Dubai’s new attraction features interactive exhibits, branded retail, and themed treats in the Café.

HARIBO ELECTRONICS

Haribo Electronics

Sweet power for colourful adventures.

Haribo X LeSprotsac

Haribo X LeSportsac

HARIBO X LeSportsac merged the creativity of two iconic brands by transferring HARIBO’s colourful products into functional fashion accessories.

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HARIBO home and houseswares - Taiwan

Haribo x Thomas Sabot

HARIBO X Thomas Sabo

Where childhood nostalgia meets grown-up glam in the Gold Silver collection, available now!

haribo x jcpenney holiday

HARIBO X JC Penney

Match with the whole family this holiday season with the new HARIBO line at JC Penney

DOLLY BEAUTY

HARIBO X Thomas Sabo

The Black Edition: combining an elegant and edgy jewellery style with HARIBO's iconic gold bears.

Haribo X Adidas with Donovan Mitchell

HARIBO X ADIDAS WITH DONOVAN MITCHELL

Halloween Drop! Haribo teams up with Adidas and the NBA's Donovan Mitchell for a limited edition collaboration celebrating Donovan's favorite Goldbear flavors.

HARIBO X JCPENNY

HARIBO X JC Penney

Share in the Happy with “Goldbear Wear” Inspired by the Happy World of HARIBO - available in JC Penny stores North America.

Haribo kappa 3

HARIBO X Robe Di Kappa

To the iconic Rotella, the inevitable Happy-Cola and the delicious Starmix - Casual style has never been so sweet.

Thomas Sabo X HARIBO

HARIBO X Thomas Sabo

The World's Very First Jewelry Collection with The Original HARIBO Goldbears

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HARIBO X Deiters

In preparation for Carneval, Deiters launched it's HARIBO themed fancy dress collection in Germany

Haribo x Robe di Kappa

HARIBO X Robe Di Kappa

Casual style has never been so sweet, available in E.U and U.K

haribo lol surprise

HARIBO L.O.L. Surprise!

Childlike happiness meets L.O.L. Surprise! Loves Mini Sweets™

Haribo Luxury slippers

HARIBO Luxury Slippers

Stubbs and Wootton X HARIBO, the sweetest, hand-crafted shoes around - literally!

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HARIBO Collectibles & Livingware - Korea

Haribo Tezenis banner 2800x1575

HARIBO X Tezenis

The nightwear collection for the whole family

HARIBO X FALKE

HARIBO X FALKE

HARIBO and Falke announce a collaboration for the whole family

HARIBO X CASIO

HARIBO X Casio

Introducing a new BABY-G collaboration with HARIBO

Haribo Scented Candles

HARIBO Scented Candles

HARIBO X PAL GROUP ACCESSORIES

HARIBO X Pal Group Accessories

Haribo x JakksPacific client slot

HARIBO X Jakks Pacific Plush Toys

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