We unlock and monetize brand equity
With our worldwide network of over 25 offices across 5 continents we join global strategy to local expertise to unlock your brand’s potential through strategic product licensing.
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- Sports
- UFC
New UFC Collaboration Brings Alex Pereira, Max Holloway, and Israel Adesanya to World of Tanks Blitz!
- Media + Entertainment
- Harlem Globetrotters
When I get asked “What makes the Harlem Globetrotters so special?”…..it’s moments like this that best answer that question.
- Sports
- America’s Cup
IMG Licensing Appointed Exclusive Global Licensing Agent for the Louis Vuitton 38th America’s Cup, Naples 2027
- Automotive
- Goodyear
Iconic Goodyear Blimp Set to Return to European Skies for 2026 Tour
At IMG, we identify, create and cultivate innovative IP opportunities for leading brands of all sizes – leveraging brand equity to maximise value across untapped categories and customers.
Licensing.
Brand Management.
Sales.
Creative Services.
Legal & Financial expertise.
Extending brands to engage consumers and create value.
Think of us as your extended team to leverage the power of brand licensing. From strategy, to business development and ongoing program management we provide a comprehensive full service solution to all parts of the brand licensing journey.
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Case Studies
We’ve created some amazing work over the years. Check out these classic projects for a taste of what brand licensing could do for you.
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