Gear up to explore unknown land as multi-functional fashion outfitters, HALO, join forces with the legendary JEEP brand to launch a new outdoor apparel and accessories collection, in a deal facilitated by Jeep’s exclusive licensing representative IMG. Celebrating freedom and adventure, the new collab aims to create a rugged adventure vibe that goes seamlessly from the city to the wilderness.
Born with a military DNA and a passion for adventure, the synergies between the two brands seem unmistakable. Deeply rooted in quality and durability, the new SS23 collection takes inspiration from HALO’s and JEEP’s common values of seeking adventure and not taking the straight road.
The soon to be released collection offers a powerful range of outdoor essentials for street style and off-road adventure with everything from bombers, fleeces, sweats, caps, and back packs in JEEP’s camping green and soft earth tones. All pieces serve as a tribute to the two brands’ pioneering approach to timeless design and uncompromising outdoor functionality. So, get ready to go places that only HALO & JEEP can take you – and remember to bring your undiluted adventurousness. The collection drops from September 28 and will be available via newlinehalo.com.