Three iconic designs bring artistic inspiration to everyday family outings.
WonderFold, the leader in stroller wagons, has collaborated with the Van Gogh Museum to launch a new line of wagon accessories featuring artwork from the beloved artist, the deal brokered by IMG Licensing. The three Van Gogh designs were carefully selected by WonderFold to symbolize family connection and the beauty of everyday adventure; both of which are at the heart of the brand. Now parents can connect with their children on-the-go while they paint their own adventure with these accessories inspired by the art and life story of Vincent van Gogh.
This new Van Gogh Museum collection will be featured across WonderFold’s best-selling selection of stroller wagon accessories including carriage fabric, full coverage canopies, parent consoles and rear basket fabric. This allows anyone to convert their WonderFold wagon into a work of art with Van Gogh prints, specifically Almond Blossom, Landscape with Houses, and his sketches.These designs capture themes of nature's beauty, home warmth, and an adventurous spirit.
“We are honored to introduce these timeless Van Gogh prints to WonderFold while exposing little ones to the artistry of his work,” said Sabrina Ng, Co-Founder and Managing Director at WonderFold. “This collaboration allows families to customize their stroller wagon with beautiful accessories created to make parent’s lives easier.”
Van Gogh, inspired by nature's beauty, translated it into his art. This collaboration bridges his masterpieces with WonderFold's products, creating emotional connections with families. Van Gogh's Almond Blossom symbolizes new life, hope, and growth, reflecting the journey of parenting. Landscape with Houses echoes WonderFold's support for families in daily outdoor adventures. While his sketches embody the values of nurturing family relationships through life's experiences. The images come to life on WonderFold’s accessory line in beautiful hues of blue, green, and more neutral tones of black & white.
The product available as part of WonderFold’s Van Gogh Museum collaboration starts at $29.99 and is available now exclusively on WonderFold’s website including:
Carriage Fabric (W2 $119 & W4 $139): allows you to swap the standard carriage fabric and harness pad for a more detailed Van Gogh work-of-art. Compatible with W2 and W4 Elite and Luxe Models
Parent Console (W2 $59.99 & W4 $69.99): this essential organization solution comes equipped with two insulated cup holders and a removal pouch all with a pop of Van Gogh style. Compatible with 2 and 4 Cup Holders
Panoramic Canopy ($49.99): provides weather protection and keeps little ones shaded from the sun with an overhead canopy that envelopes them in beautiful art. Compatible with W2 and W4 Elite and Luxe Models
Rear Basket Fabric (W2 $29.99 & W4 $35.99): give this additional storage space a stroke of sophistication with an iconic Van Gogh print. Compatible with W2 and W4 Elite and Luxe Models
“Our collaboration with WonderFold brings to life the family history behind Van Gogh’s iconic Almond Blossom, celebrating the beauty of nature, and the joy of cherished moments spent outdoors,” said Marijn Veraart, the Head of Global Partnerships & Licensing of Van Gogh Museum.
To view and shop the full collection visit WonderFold’s website at www.wonderfold.com.
For more information on licensing opportunities with Van Gogh Museum, visit https://imglicensing.com/brands/van-gogh-museum/.