New York-based Accessory Innovations announced today it will launch a new line of Fortnite-themed bags, backpacks and accessories, marking an exciting expansion of Accessory Innovations' presence in the gaming category.
Products will begin hitting shelves in summer 2025, with additional releases rolling out through fall. At Sam’s Club and SamsClub.com, the collection will debut with a Yellow Peely Mini Backpack featuring a 10.5” pebble finish, two storage pockets, a zipper coin case, metal zipper pulls, and adjustable nylon straps. This item will be available starting in mid-July 2025.
In August, Walmart.com will offer an assortment of three 17” Fortnite backpacks made from Cordura and nylon materials, featuring solid fabric, camo print, and tossed character/logo prints. Each backpack includes a large interior laptop pocket, front storage pocket with printed zipper pulls, adjustable padded back straps, a hanging loop, and side accessory pockets.
“We’re thrilled to bring the excitement and competitive spirit of Fortnite to life in an all-new backpack collection,” said Ralph Dweck, President and CEO of Accessory Innovations. “This new partnership delivers on a number of Accessory Innovations’ key growth strategies, including expanding sales and innovating across our portfolio by winning new licenses.”
This deal was facilitated by IMG Licensing.
For more information on licensing opportunities with Fortnite, visit https://imglicensing.com/brands/fortnite/.