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Born in 1972, to spread feel-good news, the Smiley would go on to become one of the most important icons in graphic design, bringing people together through a creative message that spreads positivity and putting social and emotional learning at the top of the agenda.

Smiley is a global licensing enterprise that extends across fashion and homewares, through to food and beverage, Smiley continues to embrace collaboration as an opportunity to spread this important message. That is why so many like-minded, creative, caring and innovative brands chose Smiley to develop products, promotions and marketing campaigns.

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