FIBA Basketball World Cup 2023 will take place 25 August – 10 September 2023 in Japan, Indonesia and the Philippines. This is the first time in the history of the competition that multiple countries will host the global tournament, which will feature 32 national teams.The quadrennial tournament, which is the International Basketball Federation’s flagship men’s event, has grown exponentially since the first event in 1950, with a record 32 national teams (increased from 24) competing in 2019 in host country China, across eight cities, where Spain were crowned champions for the second time.
IMG is working with FIBA to develop an extensive range of merchandising products celebrating the FIBA Basketball World Cup 2023. A broad line of products featuring the event logo, its brand identity and marks, the Naismith Trophy, the mascot and the host countries collection will be available for fans in a variety of items, sizes and colours. The program will include products in key licensing categories such as apparel, toys and games, souvenirs, accessories, stationery, homeware, bags and luggage, and much more.
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