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The Little Prince

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Since its publication in 1943, The Little Prince has become one of the most beloved books in the world and a publishing phenomenon with over 300M copies sold. Accompanied by iconic watercolor illustrations, Antoine de Saint-Exupery's legendary tale of love, friendship, and hope resonates across generations, cultures, and languages. In 2028, The Little Prince will celebrate its 85th anniversary with a charming array of products, promotions, and retail initiative to celebrate the little traveler from the stars!

The Little Prince is distinguished by its famous imagery, iconic logo, and some of the most quoted lines in literature. The Little Prince consumer products will highlight the brand's whimsical, meaningful, and timeless personality by featuring the brand's most recognizable, and compelling, elements and themes.

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