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Harlem Globetrotters

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Founders of the fusion of sport with entertainment, the Harlem Globetrotters occupy a unique and special space in the American sports and entertainment landscape, as well as in the history of African-American integration into mainstream US professional sports.

The Harlem Globetrotters continue to lead and redefine global basketball culture. With their athleticism, exceptional skills, unique brand of humor, and their ability to connect with cultures around the globe they’ve inspired millions and ushered in an irreplaceable brand of sports entertainment that’s beloved by all.

Today, the organization tours the world playing over 400 games throughout the Americas, Europe, Australia, and Asia.

As the Harlem Globetrotters are in their 100th anniversary year, they are drawing inspiration from the team's legendary history and iconic brand identity to develop a wide range of products, partnerships, and experiences that celebrate their legacy while carrying the brand into its next century.

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