Assassin's Creed
Since its debut in 2007, Assassin’s Creed has become one of the most iconic franchises in entertainment, captivating millions with its award-winning blend of open-world exploration, action, and stealth.
The series invites players to feel the vertigo of history — stepping into the shoes of Assassins who embody selfless bravery, uncover conspiracies, and fight for freedom in some of the most pivotal moments of the past. Recent milestones include the massive success of Assassin’s Creed Valhalla (2020) and the release of the acclaimed Assassin’s Creed Shadows (2025), which continues to expand the universe in bold and innovative ways.
At its core, Assassin’s Creed is driven by a passion for history and a belief in exploring it from multiple perspectives. History has too often been told from the viewpoint of the victors alone; Assassin’s Creed sheds light on untold stories through characters of different origins, genders, lived experiences, and social conditions — revealing the universal dimension of humankind and making its historical heroes resonate with players today.
Recognized for some of the richest storytelling in the industry, the brand transcends video games, branching into novels, comics, films, and consumer products. Partners can draw from the Legacy Style Guide, which celebrates the entire franchise as a cohesive ensemble, or leverage individual game style guides that allow a sharper focus on the unique worlds, heroes, and identities of each instalment.
It’s time to leap into history.
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